About Stethon Digital Marketing
Stethon is a full-scale healthcare digital marketing agency founded by Al Heitzer, dedicated to bringing ethical, effective, and HIPAA-compliant marketing solutions to every medical specialty.
We’re not just another agency. We’re healthcare-specific. Built from the ground up to serve doctors, practice owners, and multi-location clinics, Stethon exists to solve one core problem: how do you grow a modern medical practice in a marketing landscape full of noise, restrictions, and increasing regulation?
The Problem We Solve
Digital marketing for healthcare isn’t getting easier.
Doctors face rising advertising costs, stricter HIPAA enforcement, and a flood of generic agencies that don’t understand the nuances of medical compliance. What worked five years ago could now put your license—or your reputation—at risk.
That’s why Stethon was created.
We believe every clinic deserves powerful growth tools without compromising ethics, patient trust, or compliance. Whether you’re a fertility center, urgent care clinic, chiropractor, plastic surgeon, or behavioral health provider, we bring deep expertise and tailored strategy to help your practice scale—safely and profitably.
Who We Are
At the helm of Stethon is Al Heitzer, a performance marketer with deep international roots and a decade of frontline experience in results-driven digital campaigns.
By 2015, Al was already running digital marketing campaigns across Europe—in three different languages—building profitable funnels and omnichannel strategies for clients in eCommerce, tourism, and nightlife. His work spanned multiple countries and industries, but the foundation was always the same: data-backed execution and real, measurable outcomes.
That expertise led to managing high-stakes campaigns for hospitality giants in Mallorca, Spain—one of the most competitive entertainment markets in the world. From full-season nightclub launches to rapid-fire ticketing funnels for live events, Al ran multinational campaigns for iconic brands, orchestrating complex ads across Google, Facebook, Instagram, and YouTube with budgets reaching into six figures.
But after 2020, everything shifted.
With the uncertainty of the pandemic reshaping global business, Al turned his full focus to healthcare—a space that was underserved, overregulated, and in urgent need of strategic marketing leadership. What began as consulting for a few local wellness clinics evolved into a full-scale transformation. He saw firsthand how medical practices struggled with compliance, messaging, and digital patient acquisition. And he knew the same systems that drove results in hospitality could be ethically adapted to healthcare—if done right.
Today, we serve healthcare companies worldwide, with a special focus on U.S. practices and medical groups in cities like Miami—a place that holds personal meaning for Al. His family moved to Miami in the early 1960s, and many of them still live there. That connection fuels our passion to help American practices thrive in a complex, high-stakes healthcare landscape.
Our team is made up of PPC strategists, funnel architects, healthcare SEO specialists, HIPAA-aware copywriters, and media buyers who bring industry-level execution to every campaign. We’re fluent in the platforms, but more importantly—we’re fluent in your compliance, your specialties, and your patient outcomes.
What We Do
We offer a 360º suite of digital marketing services—each one built with HIPAA compliance and medical best practices in mind:
- Google Ads, Microsoft Ads & Meta Ads optimized for high-intent patient searches
- Specialty-specific SEO strategies to dominate local search
- Content creation that educates, ranks, and converts
- Email marketing campaigns that nurture without violating trust
- Website and funnel builds that meet both UX standards and privacy regulations
- Remarketing systems that keep you top-of-mind—ethically
Every campaign is custom-built, rooted in your specialty, location, competition, and patient journey. No templates. No shortcuts. No copy-paste solutions from non-medical industries.
Our Commitment to Compliance & Ethics
As HIPAA regulations tighten and enforcement increases, we’ve doubled down on compliance.
At Stethon, we follow strict internal protocols for ad copy, pixel tracking, data handling, and consent management. We stay up to date with the latest from OCR and CMS—not just for protection, but to ensure your growth doesn’t come at the cost of trust.
We don’t believe in fear-based marketing.
We don’t exploit patient pain for clicks.
We don’t run ads we wouldn’t be proud to show a medical board.
Instead, we build marketing that respects both the science and the story of medicine.
Why Healthcare Leaders Work With Us
- We understand the lifetime value of a patient—not just the cost per lead
- We specialize by vertical and build from real-world clinic data
- We make you look world-class online, without ever crossing ethical lines
- We’re not afraid to say “no” to tactics that violate compliance
If you’re tired of working with generalist agencies that don’t speak your language—or worse, put your practice at risk—Stethon is your partner for sustainable, measurable growth.