Stethon – #1 Bing Ads Agency for Healthcare
Dominate Search Results with Microsoft Advertising
Millions of patients search for healthcare services on Bing, Yahoo, and AOL every day. If your practice isn’t at the top, your competitors are. Our Bing Ads agency helps you dominate search results with high-converting Microsoft PPC campaigns.
We create data-driven, conversion-optimized Bing Ads that attract high-intent patients, increase appointment bookings, and maximize ROAS.
With advanced audience targeting, smart bidding, and ongoing campaign optimization, we ensure your practice reaches the right patients at the right time.
Fill out the form to get a customized Bing PPC marketing campaign that works.
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Why Bing Ads is a Game-Changer for Healthcare Marketing
Growing a healthcare practice requires strategic digital marketing, but SEO takes time to deliver results. If you need immediate patient inquiries, Bing Ads (Microsoft PPC) is one of the fastest and most cost-effective ways to attract high-intent patients.
Key Reasons Healthcare Providers Need Paid Advertising:
Instant Visibility: Appear at the top of Bing, Yahoo, and AOL when patients search for services like “best dentist near me” or “vet clinic open now.”
Precision targeting: Reach the right patients based on location, search intent, demographics, and even retargeting past website visitors.
Cost-efficient alternative: Bing Ads offer lower Cost-Per-Click compared to Google, making it a cost-effective way to acquire more patients.
Performance-driven campaigns: We continuously optimize your ads for lower CPC, higher conversions, and better ROI.
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Why Healthcare Bing Ads is A Great Tool to Grow Your Medical Business
Most healthcare providers focus only on Google Ads, overlooking a powerful, cost-effective opportunity: Bing Ads.
Untapped Opportunity in Healthcare
Most healthcare practices focus only on Google Ads, but Bing Ads remain an underutilized goldmine. With significantly lower advertiser competition, cost-per-click (CPC) is often 30-50% cheaper than Google, making it a high-ROI channel for patient acquisition. If you’re only advertising on Google, you’re missing out on a profitable, cost-effective way to grow your practice.
Additional Reach in Microsoft’s Search
Bing isn’t just Bing—it powers Yahoo, AOL, and millions of searches across Microsoft’s ecosystem, including Windows devices, Office, and voice searches via Cortana. With over 1 billion monthly searches on Bing’s network, one in three desktop searches in the U.S. happen outside Google. If your competitors are only using Google, Bing Ads lets you tap into a premium audience they’re overlooking.
Higher Conversion Rates vs Google
Bing’s audience is older, more educated, and have higher disposable income, making it a prime market for healthcare services. Studies show that Bing users are 17% more likely to complete a conversion compared to Google users. Fewer competitors bidding for the same patients means your practice gets more visibility, better ad placement, and lower CPLs—helping you book more appointments.
Why We Are the Right Bing Ads Agency for Your Healthcare Business
Specialized Bing Ads Agency for Medical Professionals
Every day, patients search for specialists, urgent care, and elective procedures—but most healthcare providers assume they only turn to Google.
One in Three Patients Is Searching on Bing
Most healthcare providers overlook Bing Ads, assuming everyone searches on Google. But one in three desktop searches in the U.S. happen on Bing, Yahoo, and Microsoft-powered search engines. These users tend to be older, higher-income, and ready to take action. This is a massive untapped opportunity for clinics that act now.
Lower Costs, More Booked Appointments
Bing Ads offers lower competition and lower costs per click compared to Google. Many clinics spend 30-50% less per lead, making it one of the most cost-effective ways to grow a practice. If your Google Ads costs are rising or competition is getting tougher, Bing Ads is the answer to getting more patients while spending less.
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Get Ahead of Local Competitors
Most healthcare providers still rely on outdated marketing, leaving a wide-open space for those who invest in Microsoft PPC. By leveraging Bing Ads, you can own local search results before competitors even realize what they’re missing.
Patients Are Searching for Local Providers
Patients don’t just search for healthcare—they search for providers near them. Searches like “best chiropractor near me,” “walk-in clinic open now,” and “affordable dental implants,” drive thousands of high-converting clicks every day. If your practice isn’t at the top, another provider is getting those patients.
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Explore Our Paid Search Advertising Services:
PPC | Google Ads
Bing Ads – A Smarter Strategy for Patient Acquisition
Keyword Analysis
Campaign Creation
Campaign Execution
Optimization & Scaling
BING ADVERTISING HEALTHCARE
Why Our Expert Bing Ads Agency Services Give You an Advantage in Healthcare Marketing
Microsoft Ads for Healthcare: Reach More Patients with Less Competition
If your clinic relies only on Google Ads, you’re missing a massive opportunity. One in three desktop searches in the U.S. happens on Bing, Yahoo, and AOL, yet most healthcare providers ignore this untapped market. Bing Ads (Microsoft PPC) allows you to reach high-intent patients while spending 30-50% less per lead compared to Google.
Most healthcare industries face skyrocketing costs in certain keywords on Google Ads, but Microsoft Ads for healthcare still offer lower competition, lower CPCs, and higher conversion rates. With Bing PPC, your practice can generate more patient inquiries at a fraction of the cost while competitors waste budget in Google’s oversaturated space.
Patients searching for “walk-in chiropractor near me,” “dentist open today,” or “urgent care now” aren’t casually browsing,—they need care immediately. Bing PPC ensures your practice appears first when patients are actively making a decision. Unlike healthcare SEO, which takes months to rank, our bing ads agency delivers immediate visibility and patient bookings.
Bing’s audience isn’t just different—it spends more and converts higher than Google users. Microsoft Bing Ads target older, high-income professionals who are 17% more likely to book an appointment than the average Google searcher. If you’re running Bing Ads for dentists, chiropractors, cosmetic surgeons, or specialty clinics, you’re reaching a premium audience with serious intent. To learn more about how Bing Ads work, visit Microsoft Advertising’s official platform.
Healthcare PPC success isn’t just about running ads—it’s about sending traffic to a website that converts. A high-converting, fast-loading website with optimized landing pages and the right keyword targeting improves Quality Scores in Bing Ads. This means lower ad costs, higher rankings, and better conversions for your campaigns.
Additionally, SEO and PPC work hand-in-hand—while PPC drives instant traffic, SEO ensures long-term organic visibility. A well-structured website with strong SEO reduces dependency on ads over time, helping you acquire patients more cost-effectively.
More importantly, social media advertising (SMMA) and social media marketing amplifies PPC success by retargeting & re-engaging website visitors who didn’t book an appointment on their first visit. Retargeting ads cost significantly less than cold traffic, keeping your practice top-of-mind and converting past visitors into booked patients.
Most clinics haven’t adopted healthcare digital marketing yet, leaving a huge opportunity for those who act first. As a bing healthcare advertiser we know you will own local search results, positioning your practice as the top choice before your competition even realizes what they’re missing.
FAQ
What is Bing Ads for healthcare?
Bing Ads is Microsoft’s pay-per-click platform that allows your medical practice to appear at the top of Bing, Yahoo, and AOL when patients search for services like “urgent care near me” or “chiropractor in [city].” It’s a cost-effective way to capture high-intent patient traffic beyond Google’s crowded ad space.
Why should healthcare clinics invest in Bing Ads?
One in three desktop searches in the U.S. happens outside of Google. Bing Ads gives your clinic visibility across Microsoft’s network at a lower cost-per-click, with less competition and a higher conversion rate—especially among older, high-income demographics. It’s a hidden gem most clinics overlook.
How do Bing Ads work for medical practices?
You bid on keywords patients are typing into search engines like Bing and Yahoo. Your ads appear when those terms are searched, driving clicks to your landing pages. You only pay when someone clicks—making it an efficient channel for patient acquisition with measurable ROI.
Is Bing Ads better than Google Ads for healthcare?
It’s not about choosing one over the other—it’s about expanding reach. Bing Ads delivers cheaper clicks, higher conversions, and access to an untapped audience. For many clinics, running both platforms ensures you dominate more of the search market and lower your overall cost-per-lead.
Are Bing Ads cheaper than Google Ads?
Yes. Bing’s average CPC is 30–50% lower than Google in most healthcare verticals. That means you get more patient leads for the same spend—especially in competitive markets like dental, urgent care, or chiropractic.
What kind of patients use Bing and Microsoft Search Network?
Bing’s user base skews older, wealthier, and more decisive. Many are using Windows devices, Microsoft Edge, or searching through Cortana and Outlook. These are high-LTV patients who are 17% more likely to convert than the average Google user.
What types of ads can healthcare clinics run on Bing?
Search ads work best for immediate bookings. You can also run Microsoft Audience Network ads for remarketing, Bing Display Ads for brand awareness, and Local Ads for dominating map results. A full-funnel Bing strategy uses all four formats for maximum impact.
How does Stethon optimize Bing Ads campaigns?
We identify the highest-intent keywords, build custom landing pages that convert, and apply bid strategies to stretch your budget. From conversion tracking to audience segmentation, we continuously optimize campaigns to increase ROI and lower acquisition costs.
Is Bing PPC a good fit for small or independent practices?
Absolutely. Smaller clinics often see strong performance on Bing thanks to low competition and more affordable clicks. It’s one of the few platforms where local providers can compete with national chains—without needing a huge budget.
How do I get started with Bing Ads for my practice?
Book a free strategy call with our team. We’ll assess your market, review your current digital footprint, and build a custom Bing Ads campaign that aligns with your goals. From there, we manage, scale, and optimize everything—so you can focus on patient car
Still have more questions?
Our Bing Ads Expert Team Is Here To Help You.
Bing Ads Agency Resources: Bing PPC Strategies
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