ABA Therapy Marketing Agency

It depends on the channel. Paid ads can bring inquiries within days; SEO, content, and reputation compound over three to six months into a durable, lower-cost pipeline. We usually run both — quick wins now, lasting growth building underneath — and report progress every month so you always see what’s working.

Industry guidance puts healthcare marketing at roughly 7–10% of revenue, more in competitive markets or growth phases. Because ABA is reimbursed under CPT codes 97151–97158 and most families arrive through Medicaid, TRICARE, or commercial in-network plans, every dollar should attract inquiries your intake coordinator can actually convert. Rather than quote a number that doesn’t fit your practice, we start with a free marketing audit and give you a clear, fixed monthly proposal — no long lock-ins, no surprises.

Compliance is built into how we work. We sign a Business Associate Agreement (BAA), configure analytics and tracking for healthcare privacy — no client PHI in your reporting — keep ad campaigns within platform healthcare rules, and never make outcome guarantees. Marketing to a vulnerable audience has to be handled with care, not as an afterthought.

Completely. Your website, content, ad accounts, Google Business Profile, and the authority we build all live in your name and stay with you. We never hold your marketing hostage.

By what actually matters: qualified inquiries and booked intakes — not vanity traffic. We track rankings, ad performance, Map Pack visibility, calls, and form fills, then tie every number back to real new clients in plain-English monthly reports.

It depends on your goals and timeline. SEO and local search build a durable, lower-cost pipeline; Google and Meta ads bring inquiries fast; reviews and a strong website convert the families already considering you. For most centers the answer is a mix — we recommend the channels that fit your market, not a one-size package.

Your families are anxious and high-consideration, and ABA therapy is a high-trust (YMYL) niche where Google and ad platforms weigh clinical credibility (E-E-A-T), compliance, and sensitivity heavily. Marketing has to earn trust ethically, protect privacy, and skip the hype generic agencies lean on — while still meeting parents exactly where they search.

Both. We market the center as a brand and each BCBA individually — provider pages, profiles, and campaigns — so a multi-location group captures demand for every program and a solo BCBA builds the personal reputation that fills a caseload.

Ideally before you need the families. Ads can fill gaps quickly, but SEO, content, and reputation take a few months to compound — so starting early means the pipeline is there when you want the caseload full. Opening, relocating, adding BCBAs, or leaning on referrals you don’t control are all signals it’s time to build demand you own.

Yes — Stethon Digital Marketing is an ABA therapy marketing agency that specializes in healthcare marketing for autism and ABA providers, not a generalist agency learning your niche on your dime. A BCBA is a board certified behavior analyst certified by the Behavior Analyst Certification Board (BACB), and we build every channel — SEO, paid ads, local, website, reputation — around how autism families search and choose care and how Google evaluates YMYL healthcare content. Whether you’re a BCBA, autism therapy center, in-home provider, or multi-location ABA group, you get a marketing partner who already understands E-E-A-T, HIPAA-aware analytics, and the parent journey.