It depends on the channel. Paid ads can bring inquiries within days; SEO, content, and reputation compound over three to six months into a durable, lower-cost pipeline. We usually run both — quick wins now, lasting growth building underneath — and report progress every month so you always see what’s working.

Industry guidance puts healthcare marketing at roughly 7–10% of revenue, more in competitive markets or growth phases. Rather than quote a number that doesn’t fit your practice, we start with a free marketing audit and give you a clear, fixed monthly proposal — no long lock-ins, no surprises.

Compliance is built into how we work. We configure analytics and tracking for healthcare privacy — no patient PHI in your reporting — sign a Business Associate Agreement (BAA) where it applies, keep ad campaigns within the strict medical-claims policies Google and Meta enforce, and never make outcome guarantees. Marketing cardiac care has to be handled with clinical care, not as an afterthought.

Completely. Your website, content, ad accounts, Google Business Profile, and the authority we build all live in your name and stay with you. We never hold your marketing hostage.

By what actually matters: qualified inquiries and booked consults — not vanity traffic. We track rankings, ad performance, Map Pack and directory visibility across Google Business Profile and Healthgrades, calls, and form fills, then tie every number back to real new patients in plain-English monthly reports.

It depends on your goals and timeline. SEO and local search build a durable, lower-cost pipeline; Google and Meta ads bring inquiries fast; reviews and a strong website convert the patients already considering you. For most practices the answer is a mix — we recommend the channels that fit your market, not a one-size package.

Your patients are high-consideration and cautious, and cardiology is a high-trust (YMYL) niche where Google and ad platforms weigh clinical credibility (E-E-A-T), compliance, and strict medical ad policy heavily. Marketing has to earn trust ethically, protect privacy, and skip the hype generic agencies lean on — while still meeting patients exactly where they search.

Both. We market the practice as a brand and each cardiologist individually — provider pages, profiles, and campaigns — so a group practice captures demand for every subspecialty and a solo cardiologist builds the personal reputation that fills a calendar.

Ideally before you need the patients. Ads can fill gaps quickly, but SEO, content, and reputation take a few months to compound — so starting early means the pipeline is there when you want the calendar full. Opening, relocating, adding cardiologists, or leaning on referrals you don’t control are all signals it’s time to build demand you own.

Yes — Stethon Digital Marketing is a cardiology marketing agency that specializes in cardiology practices, not a generalist agency learning your niche on your dime. Stethon Digital Marketing specializes in healthcare marketing, so every channel — SEO, paid ads, local, website, reputation — is built around how cardiac patients and referring physicians search and choose care and how Google evaluates YMYL healthcare content. Whether you’re a cardiologist, electrophysiologist, interventional cardiologist, cardiothoracic surgeon, or group practice, you get a partner who already understands E-E-A-T, HIPAA-aware analytics, and the patient journey.