Local Service Ads for Urgent Care Clinics

Local Service Ads for Urgent Care Clinics: Be the First Option When Patients Search

When someone needs urgent care, they’re not scrolling through pages of results — they want help fast. Local Service Ads (LSAs) put your clinic right at the top of Google, making it easy for patients to find and contact you immediately.

At Stethon Digital Marketing, we help urgent care clinics get more high-quality leads using LSAs. We handle everything — from setup to ongoing optimization — so your clinic gets more calls, more walk-ins, and more booked appointments.

This guide breaks down how LSAs work, why they matter for urgent care centers, and how Stethon can help you grow with smart, patient-first advertising.

Why Local Service Ads Are Essential for Urgent Care Clinics

Urgent care patients are often in a hurry — they’re dealing with pain, illness, or an emergency. That means they go straight to Google and search things like:

• “Urgent care near me”
• “Walk-in clinic open now”
• “24-hour urgent care [city]”

If your clinic isn’t showing up at the top of those results, you’re missing out on high-intent patients who are ready to book.

Local Service Ads solve that problem. They push your clinic to the top of the page — even above regular Google Ads and map listings — and give patients a simple way to call or message you.

Features of Local Service Ads for Urgent Care

At Stethon, we don’t use one-size-fits-all ads. We build LSA campaigns specifically for urgent care clinics — focused on fast response, location-based targeting, and patient trust.

Here are the key features that make our Local Service Ads high-performing for urgent care providers:

Google Screened Badge

We help your clinic earn the “Google Screened” badge — a visible sign that your business has been verified by Google. This badge builds instant trust and makes patients more likely to contact you over unverified competitors.

Precise Local Targeting

Your ads only show to people within your service area — often just a few miles from your clinic. This keeps lead quality high and ensures your ad spend goes to real, nearby patients.

Compelling Ad Copy

We write ad content that speaks to what urgent care patients care about: speed, trust, and professionalism. Our messaging highlights your clinic’s fast response times, quality of care, and availability.

For clinics serious about long-term visibility, our Urgent Care SEO service helps you rank higher in organic search and win more local intent traffic — with or without paid ads.

Call and Message Tracking

We track every call and message that comes through your LSAs. This helps you see exactly how many leads your clinic is getting — and when they’re most active.

Verified Patient Reviews

Your LSA listing displays real Google reviews from your patients. We also help you generate more reviews and manage your reputation to keep your ratings high and competitive.

🟦 Stethon’s Take:
For one urgent care provider in Texas, we adjusted the ad copy to emphasize “pediatric urgent care available” based on common after-hours search trends. That small change increased calls by 38% within the first week — proving how messaging matters when patients are searching in a panic

How Local Service Ads Work for Urgent Care Clinics

Local Service Ads are designed to make it easy for patients to find and contact your clinic right when they need care. Here’s how the full process works when you partner with Stethon:

Profile Creation

We create a complete LSA profile for your clinic with your business name, hours, services, location, and contact info. This ensures your clinic looks professional and is ready to show up in Google searches.

Google Verification

To build trust with patients, Google requires a background check and license verification. We handle this process for you and help your clinic earn the Google Screened badge.

Keyword Optimization

We optimize your profile using high-intent keywords like:

• urgent care near me
• walk-in clinic open now
• 24-hour urgent care [city]

This helps your clinic appear in the right searches from the right people.

Ad Launch and Ongoing Management

Once your ads are live, our team monitors performance daily. We adjust targeting, messaging, and bidding to get you the best results — without wasting money.

Lead Tracking and Reporting

You’ll receive clear reports showing how many calls and messages your ads generate, your cost per lead, and overall return on investment. You’ll always know what’s working.

If you’re looking to drive high-volume patient acquisition beyond LSAs, our Urgent Care PPC Services offer full-funnel campaign builds across Google, Bing, and Meta — optimized for walk-in urgency and ROI clarity.

What’s the Difference Between Local Service Ads and Google Business Profile?

If you run an urgent care clinic, it’s easy to confuse Local Service Ads (LSAs) with your Google Business Profile (GBP) — but they’re not the same, and using both correctly can make or break your patient acquisition strategy.

Here’s what you need to know.

What Is a Google Business Profile?

Your Google Business Profile (formerly Google My Business) is the free listing that shows up in:

• Google Maps
• The local “Map Pack” (3-pack)
• Organic local searches (e.g., “urgent care near me”)

It includes your clinic’s name, hours, reviews, location, photos, and other business details.

Optimizing your GBP is critical for local SEO, but it doesn’t guarantee top placement — especially in competitive areas where multiple urgent care centers are nearby.

What Are Local Service Ads (LSAs)?

LSAs are a paid ad format that appear above the Google Ads and Map Pack — often the first thing patients see on mobile and desktop when searching for urgent care services.

They include:

• Your clinic’s name, hours, phone number, and Google reviews
• A “Google Screened” badge (after verification)
• A call or message button for patients to contact you directly
• Pay-per-lead billing (you’re only charged when a patient calls or messages)

Already running traditional paid ads? We also offer Urgent Care Google Ads campaigns that work alongside LSAs to give your clinic full search page coverage.

Why This Difference Matters for Urgent Care Providers

Urgent care patients aren’t shopping around — they want fast, convenient care right now. That means visibility at the top of Google is everything.

Here’s the issue: even if your clinic has a strong GBP, it may still appear below paid listings, which can push your visibility down the page.

That’s why the most successful urgent care clinics use both:

• Google Business Profile to stay strong in organic local search and build long-term trust
• Local Service Ads to capture urgent, high-intent patients right when they search

Stethon’s Strategy: Dominate the Whole Search Page

At Stethon, we help urgent care clinics optimize both your GBP and launch LSAs that put you at the very top of the page. This dual strategy drives more patient calls, improves trust, and gives your clinic full visibility across all entry points.

🟦 Stethon’s Take:
We worked with an urgent care provider in a saturated metro area. Before LSAs, they relied entirely on their Google Business Profile and averaged 3–4 calls per day. After launching LSAs and optimizing their GBP together, they hit 17+ patient calls per day, with over 80% coming from LSAs during peak evening and weekend hours.

Why Urgent Care Clinics Choose Stethon for LSA Management

When it comes to managing Local Service Ads, urgent care clinics need more than just a marketing vendor — they need a strategic partner who understands the fast-moving world of walk-in care.

That’s where Stethon Digital Marketing comes in.

We specialize in healthcare marketing, and our LSA campaigns are built to drive real, trackable results for urgent care providers.

Industry Expertise

We’ve worked with urgent care centers across the country — from single-location clinics to regional groups. We know what patients search for, when they convert, and how to position your clinic to win those clicks.

Custom Strategies for Every Clinic

No two clinics are the same. We tailor each campaign based on your location, hours, services, and goals — whether you want more weekend traffic, after-hours calls, or pediatric appointments.

Full-Service Management

We handle everything: profile setup, Google verification, copywriting, targeting, and reporting. You stay focused on patients — we focus on performance.

Results You Can Measure

We provide transparent data showing exactly how many calls, leads, and appointments your LSAs generate. If it’s not driving ROI, we fix it fast.

Reputation Support

LSAs rely heavily on trust and reviews. We help you earn more 5-star ratings from happy patients and protect your online reputation from negative feedback.

🟦 Stethon’s Take:
One urgent care group came to us after wasting thousands on clicks from traditional Google Ads with no tracking in place. Within 45 days of switching to LSAs with Stethon, they dropped their cost-per-lead by 61% and doubled their new patient volume — all with verifiable data.

Get More Patients with Local Service Ads — Without Wasting Time or Money

If your clinic isn’t showing up at the top of local search results, you’re losing patients every day. Local Service Ads are one of the fastest, most cost-effective ways to fix that — and Stethon is here to make it easy.

We’ve helped urgent care providers across the country get more calls, more walk-ins, and more 5-star reviews with done-for-you LSA management.

Whether you run a single-location clinic or a multi-site group, we’ll build a custom strategy that works for your market — and deliver results you can measure.

Let’s get your clinic in front of the patients who need you most.

Need to stay top-of-mind even after the first click? Our Urgent Care Meta Ads campaigns drive re-engagement and walk-ins by retargeting high-intent patients on Facebook and Instagram.